Palm Springs Nissan understands the commitment and financial responsibility that comes with purchasing a new vehicle. When buying a new or used car, buyers should be aware of three major components: 1) Customer Service 2) Price 3) Selection. Many people argue the order of these three, but everyone agrees that these are the most important factors when choosing your next vehicle. Abe Razick, General Manager of Palm Springs Nissan credits these three variables to his unprecedented success at Palm Springs Nissan. Since November 2009, Palm Springs Nissan has experienced a 400 percent increase in sales since the store has been under new ownership and a completely new Management and Sales staff.
It is this staff and their commitment to their customers that sets Palm Springs apart from the rest. This staff is committed to making Palm Springs Nissan the number one selling Nissan store in the county. Some of the people you will run into at Palm Springs Nissan are originally from Chicago. While they may have the Chicago swag, they have found a comfort and passion in the Coachella Valley. Majed and Eddie, the store Sales Managers that have been working with Abe for over 14 years in Chicago, relocated their entire families across the country to help take this store to a new level. These are the guys you see every day; they are here to greet you, help pour you a cup of coffee, pull your car around for you or grab you a fan when it gets too hot. They will do anything to help make your experience the best it can be. After all, you are making a commitment, financially and emotionally, so it is in their innate ability to provide the same commitment. And it doesn’t stop there! Pauly, the Service Director, who has been working with Abe for over 10 years, is here to service you in any way he can. You need help? He is there for you; just call him up and he will make sure not only your vehicle is taken care of but you are taken care of also. Eddie, Majed and Abe are your friends, your partners and they are here to help you make a decision on a huge component in your life. There is no way to get to number one without each and every customer. It is the passion and integrity of this staff who will treat you with the utmost respect and care as they would their own families and friends.
In a questionable economy, Palm Springs Nissan has managed to make numerous investments to ensure that anyone shopping for a new or used car will receive the most enjoyable car shopping experience they will ever have. These investments include hiring hundreds of local Coachella Valley residents, stocking hundreds of quality new and used cars and completing a newly renovated, state of the art sales and service facility.
Abraham Razick, General Manager of Palm Springs Nissan, is a former Marine Corp Sergeant raised in Chicago. As a Marine, he was trained to uphold the highest standard of integrity. It is this philosophy that he brought to the Coachella Valley over two years ago that is the main reason Palm Springs Nissan’s sales have increased more than 400%.
When asked to Mr. Razick, “How did you do it?” the answer was clear: Teamwork and Integrity.
Abe Razick: “I have comprised a team from across the United States that is second to none, a team that is 100 percent committed to every customer, themselves and their team. Integrity is our motto and our success is based on ensuring that every customer is completely satisfied in their buying experience and more importantly in their owning experience. We never turn our back, we are always smiling and we will do whatever it takes for you. We know how to make deals and how to make people happy. We treat every customer like they are a friend and family to the dealership. But we know that this isn’t a given. WE HAVE TO EARN IT! And It’s our goal to make you part of our family, so you, your family and your friends will buy and service all your cars at Palm Springs Nissan for many years to come.” At any given time of the day you can walk into the Palm Springs Nissan showroom and you’ll hear your favorite Reggae, Salsa, Rock and Pop music. It really has that vacation feel when you visit Palm Springs Nissan.
When asked “What’s next for the future of Palm Springs Nissan” Abe simply stated that they take business day by day, offering their best deals while having a common goal for all employees to be the top performing Nissan dealer in all of Southern California.